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Curious creative on a mission to push boundaries and capture imaginations
I'm a creative with over 10 years of experience in shoot production, brand strategy, content creation, art direction, photography and film. Some might say that's a lot of skills but my constant curiosity means I am always learning, developing and adapting.
It is my mission to drive culture with category-defying campaigns
and doom-scroll-stopping visual communication.
Working across Kerrang! Mixmag and The Face has uniquely positioned me with a multi-influenced eye that I have had the chance to refine and focus into my own creative style as a freelancer. This has made me both open-minded and assertive when it comes to concepting and directing.
While at Kerrang! it was my mission to not only influence perceptions of the brand through innovative and thought-provoking campaigns but also disrupt the scene as a pioneer of culture, driving it forward as an aspirational voice for future change-makers by always striving to think outside the box or normalcy.
And this still drives me in my work today.
Growth Through Collaboration.Change Through Communication.Never-ending Curiosity
As a freelancer, I work primarily in art, fashion and music, using the endless depth of my creative ideas and wealth of experience to produce content and campaigns that are designed to make people pay attention - in the right way. I strive to do everything authentically and make it my mission to add value by ensuring that thought and intention go into everything I do. I am particularly adept at getting inside the minds of brands and their audiences alike, meaning I can focus my energy in the direction and refocus it easily for each individual project.
More than anything, I love creating art and bringing ideas to life.
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